![]() It thanks the person by name, mentions specifically why he’s thankful, and what he plans on doing next. The above example from Roald Dahl is an extremely personalized message. Keep all those things in mind when choosing the language for your thank-you notes. He doesn’t try too hard to be clever, though he is. It feels honest and treats the recipient (most likely a child) with respect. While you don’t need to go full Roald Dahl with your thank you, add some creativity to your message when you can.ĭahl’s note also does a great job conveying sincerity and warmth. It’s exactly what you’d imagine children’s author Roald Dahl (author of Charlie and the Chocolate Factory, Matilda, and more) would write in a thank- you note. The above example isn’t a business thank you, but it’s a fantastic example of personality and personalization in a thank-you letter. Is Your Website Limiting Your eCommerce Success? Download our free eBook on 5 Tips to Improve Your Website and Increase Sales. Don’t be afraid to throw in some humor (as appropriate). It makes the message seem more personal and gives your brand a little more identity. Insert your personality into your thank you notes. ![]() Personality: This goes with keeping your language conversational. Avoid using cliches (e.g., we think you’re the cat’s meow!), flowery language (we’re sooooo thankful for your purchase, it means the world to us!), or over-using words like “sincerely.” Language: Keep your language conversational rather than overly formal. Much more than that will likely go unread, and less than that could seem impersonal. Length: Typically, a few sentences or a paragraph is long enough. But there are a few best practices to keep in mind: Sounding as sincere as you feel is more of an art than a science. ![]() Just as your mother taught you to mind your ps and qs, so should a brand voice maintain a polite, sincere, and helpful voice, especially in today’s eCommerce climate. Sound Sincere & Convey WarmthĮven though you may be genuinely thankful, a bad thank-you message can come across as insincere. In order to sound as thankful as you are, your thank you should be sincere, warm, and personalized. There are a lot of ways to say thank you, and some are better than others. Here are a few of our tips, best practices, and even mediums for those “thank you for your business” letters. That’s a lot of lost business, but it’s preventable. According to Forbes, 68% of people have left a business relationship because they felt that the company was “indifferent” toward them. Thank-you notes can be the difference between one-time and life-long customers. And people appreciate them even more than we think. ![]() As business owners, we thank our customers in a lot of ways, but few are as personal as an actual thank-you note. ![]() “Thank you for shopping with us.” It isn’t just a slogan for plastic shopping bags, it’s a real feeling you have toward your customers. ![]()
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